Foot & Ankle Centers

Foot & Ankle Centers is a podiatry practice with four established locations and plans to expand to additional sites.

In a competitive region of New Jersey, they recognized the need to enhance their strategy and update their website to differentiate themselves in the market

When the client joined our agency, they had previously collaborated with several agencies that made significant promises but delivered minimal results.

They were investing considerable funds into a Google Ads campaign that was failing to generate quality leads, and the agencies did not adequately address their concerns.

The keywords used were overly broad and did not effectively target their desired audience. As a result, they were spending thousands of dollars to acquire only a few new patients.

After conducting a new competitive analysis, we developed a refined list of keywords that were more targeted to his ideal demographic.

We initiated an SEO campaign aimed at establishing market authority and attracting qualified leads.

We identified growth opportunities for his practice and implemented a tailored strategy, which contributed to significant business growth.

With the success of this Google Ads campaign, we were able to reduce his cost per click, decrease his monthly budget, and increase the number of leads.

The quality of the leads across SEO, Content Marketing, and Paid Ads improved significantly, allowing him to expand his practice.