Content Marketing Agency in Denver
Content creation is the lifeblood of digital marketing. Think blogs posts and articles. Think webpages. It’s how you get ranked in Google (and other search engines) – the subtle art of search engine optimization (SEO).
There’s just one problem – all too often, content marketers assume their only job is to get you ranked in Google. It’s not – it’s to use content to increase your profit. What’s the point of content that ranks high but is never read? You need content to convert searchers into customers.
That’s what Clicta Digital specializes in.
We’re a content marketing agency that combines tech-savvy SEO skills with strategic content marketing to increase your site’s traffic exponentially. Oh, and our content is some of the best around. Engaging. Exciting. Entertaining. It’ll keep your customer coming back for more.
What is Content Marketing SEO?
You’ll often hear content marketers say, “content is king”. It’s become something of a cliché. It’s still true, though. Without high-quality content, you won’t rank, you won’t get read, and you won’t become your customer’s go-to site for all their queries.
It’s all about one word – authority.
Content is how you become the key source of all important information in your industry. It’s about providing value to your customer. Because you’re not giving a hard sell, we often refer to it as passive marketing. And it works so much better… but only if you do it right.
Why You Need a Content Marketing Agency
Clicta Digital is a B2B content marketing agency AND a B2C content marketing agency. They’re not so different.
Either way – customers or businesses love quality content. It answers their questions. It entertains. It engages. It gets shared on social media and becomes the talking point of the office. Good content is meant to be read, not ranked. Great content does both.
It transforms your website into a trusted online source. It builds brand awareness, and it raises your site up the rankings.
Before that – you need a content management strategy for the ages. You need topics customers or businesses want to read about. You want to answer those itching questions. You want to post routine and relevant content which sparks interest and excitement. The kind of post you’d want to read, and you’d send to all your colleagues.
That’s what we do. We formulate and create content for ALL businesses – and we always get results. Our content ranks and drives interest—the end result: more clicks, more visitors, more profit.
You need a B2C content marketing agency that excites your customers. You need a B2B content marketing agency that understands your industry.
Content Marketing Can Transform Your Business
Content creation is all about targeting the right audience with the right message. When done wrong, it can turn customers away from your site. But when you rely on an expert content marketing agency, it can transform your business.
Expect these benefits from Clicta Digital:
Higher Ranking
Google is 100% clear about its algorithm – there is no secret hack. The answer is “write great content”. Google wants users to find exactly what they’re looking for. That means content that users read for longer and continually go to gets ranked higher. It becomes an authority within the algorithm – and authoritative sources consistently rank. Always.
More Sales
Do you buy products or services from businesses you don’t trust? It sounds odd even to ask. Using a reliable B2B or B2C content marketing agency means creating content that builds trust.
We think of creating content as planting seeds. Your customer might not buy the first time they read a post – but they will remember you. Then, when they need your product or service, you’re their first stop. That’s brand awareness in a nutshell.
Less Waste
Content creation puts you in the driver’s seat. Rather than relying on traditional advertising, which doesn’t target an audience, everyone who finds your content is an active participant. They searched for a topic and clicked on your link – meaning less wasted ad spend. You’re targeting the right customers every time.
Our Content Marketing Funnel
We don’t bamboozle you with complex jargon. We don’t waste your profits on pointless content. We do produce impeccably-researched, original content that’ll catch your customer’s attention.
Our content creation services come in three simple steps:
Step 1 – The Discussion
We’ll start by discussing your business. Who are your clients and customers? What do you need – is it a B2B content marketing agency or a B2C content marketing agency? We’ll research your industry so we’re on the same page – and so, we’re ready to produce insightful, relevant content for your site.
We’ll also review your current site – looking at pages and existing content to see what needs improvement.
Step 2 – The Plan
After we’ve spoken, we’ll go away and create a content management plan. We’ll typically create a new plan every month. It’ll be a series of different topics revolving around keywords. These are the search terms your potential customers are using.
SEO is still essential. And all top content should contain a sprinkling of keywords, so the search engine knows when to rank it. It shouldn’t have too many, or the content can feel bloated and overstuffed.
Our content revolves around engaging topics using these keywords – rather than making the keywords the sole focus.
Step 3 – The Creation
We’ll start producing high-quality content and posting it to your site. We’ll monitor the page/post’s ranking in Google (and other search engines), as well as several other critical metrics of user engagement.
Increase Traffic + Improve SEO with Content Marketing
We’ve yet to be proved wrong. You don’t have the time or money to waste on poor content. You need to convert customers and boost your business. With Clicta Digital, you can rest easy knowing you’ve got industry experts managing your content marketing campaigns.
Contact us today to launch your content marketing campaign. It’s never too late to get started.